Getting Your Site To Rank
The one similarity between organic and paid search is the time spent refining both. The benefit of organic is that you’ll continue to reap the rewards 24/7 and can organically rank worldwide across Google, Bing, Yahoo, and other search engines.
To get you started, we’ll first do a website and keyword analysis. We’ll get your site operating in top shape and make sure we target pages for keywords. Once we do all the website technical tasks, we’ll move on to keyword campaigns. This will include creating the copy and how we can get our content syndicated and socially shared. Throughout this time, we’ll track our priority keywords and begin to see improvements. Low competition keywords should improve in a matter of weeks. More competitive keywords can take a few months to get to page one.
High Expertise
What is it?
A quick explanation of what organic search means to your business: the term organic search refers to the results a consumer sees when they directly type into a search engine. When a web page is displayed in the results, the searcher will click on it, generating what’s called organic traffic to the webpage. It’s a specific classification of visitors to a website that are not direct URL searches, referral, or embedded links. If you consider that the search engine is the go-between between your potential customers and you, it’s easy to see how vitally important it is to have your internet presence available to the search engines. If the search engine can’t find your web pages, your growth could be limited as consumers can’t find your products and services. I strive to enable businesses to maintain search engine visibility beyond paid ad space results by optimizing content to organic search results.
How will we improve your search engine rankings?
There are a lot of moving parts with SEO, but the foundation has remained the same. We’ll start by ensuring your site is clean and error-free first. We’ll then add content and make pages sticky. Once the foundation is set, we’ll move on to link building and social media.
Do I follow Google Guidelines?
Absolutely! This ensures your site will organically rank well for years to come. When other agencies don’t follow these guidelines, they run the risk of a penalty against your site that you may never recover from.
Do you only work with Google Adwords?
At this time, I only work with Google Adwords and Bing. They are the major players in Paid Search.
A lot of business owners feel frustrated that most search engines are formatted to include paid search results. These ad spaces are frequently the first results displayed, and as a result, many businesses experience declines in organic traffic to their sites, which result in lower sales and loss of potential clients. Whether this has happened to your website or you want to take steps to avoid it, I can help you maintain a presence in search engine results. Organic search results, despite paid ad space, are driven by an understanding of the varied rules of SEO and optimized content. If you have the right content on your website, you could increase your presence in organic search results and by default, your organic traffic. The more people that view your products or services, the greater your chance of making a sale.
I work with both large and small businesses, ensuring site content is compatible with results users may get when performing organic searches. I ensure the site content is formatted correctly to increase display in search results to enable visibility for businesses, helping you to maintain a presence outside of paid ad spots and referrals. By pursuing avenues of exposure other than ad space, a broader potential client base can be reached with your site. With the additional consideration that the exposure doesn’t come at an additional cost in the form of ad space, every business should ensure their websites are formatted to enable visibility in organic searches.
Please contact me today for a consultation to find out how I may be able to help your websites achieve higher visibility in search results and potentially increase your client base.